White Rabbit Beauty
All Products Certified Cruelty Free
The products sold here are truly free of animal testing.

The "No Animal Testing" label, an unregulated label seen on many products, can be misleading. For example, it can mean: "This overall product wasn't tested,...but the individual ingredients were" or "We didn't test on animals,...but our suppliers did."

The only way to know a product hasn't been tested on animals is to check for CCIC certification.

Look for CCIC Certification
CCIC is the Coalition for Consumer Information on Cosmetics. Their certification is the most reliable guide to products not tested on animals, a certification that Consumers Union rates "highly meaningful." We sell only products with this certification, or that we have been able to personally verify across the supply line. The latter case applies only to D'lish products. D'lish and its suppliers are local to us, so we were able to verify this ourselves. All other brands at this site have been verified by CCIC.

Understand that most ingredients used in personal care have been tested at some time in the past. Companies with CCIC certification, however, have committed to no further testing by themselves or their suppliers.

By buying cruelty free, you send a message to the cosmetics industry that you want them to stop animal testing. They will listen.

You Don't Compromise Safety
Are products not tested on animals safe? Absolutely! The European Union passed a ban on cosmetics animal testing and a ban on the sale of new animal tested cosmetics in 2003. They wouldn't have done this if it jeopardized human safety.

There are other ways to test. In fact, non-animal tests are acknowledged to be better indicators of human response in most cases; but in a perverse twist of logic, companies are reluctant to use them because they don't correlate well with the historical animal results...and that's because the animal tests weren't that good. Without government regulations to give them cover, companies worry that changing test methods may open them up to liability.

For More Information
If you are interested in reading more on this issue, see the report by the Humane Society of the United States; this link takes you directly to their report.

For a complete list of certified cruelty-free companies in personal and household products, visit the CCIC web site: www.leapingbunny.org. You won't encounter shocking text or photos here...just good information.